Advertising slogan and Catchword

Catchword and advertising slogan are semantically related in motto topic. In some cases you can use "Catchword" instead a noun "Advertising slogan".

Catchword noun - A word printed at the top of the page of a dictionary or other reference book to indicate the first or last item on that page.

Advertising slogan and catchword are semantically related in motto topic. You can use "Advertising slogan" instead a noun "Catchword".