Self-love and Self-serving

Self-love noun - An often unjustified feeling of being pleased with oneself or with one's situation or achievements.

Self-serving and self-love are semantically related. In some cases you can use "Self-serving" instead a noun phrase "Self-love".

Self-serving adjective - Overly concerned with one's own desires, needs, or interests.

Self-love and self-serving are semantically related. Sometimes you can use "Self-love" instead a noun phrase "Self-serving".