Shibboleth
Shibboleth noun - An attention-getting word or phrase used to publicize something (as a campaign or product).
Usage example: we knew that their claim of giving “the best deal in town” was just a shibboleth
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Synonyms for Shibboleth
Tagline and shibboleth are semantically related. In some cases you can use "Tagline" instead a noun "Shibboleth".
Tagline
Tagline noun - An attention-getting word or phrase used to publicize something (as a campaign or product).
Usage example: the tagline from the drug campany's ad campaign backfired and quickly became fodder for late-night comedians
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Synonyms for Tagline
Mutual synonyms
Cite this Source
Tagline and Shibboleth. (2016). Retrieved 2026, August 10, from https://thesaurus.plus/related/shibboleth/tagline
Shibboleth & Tagline. N.p., 2016. Web. 10 Aug. 2026. <https://thesaurus.plus/related/shibboleth/tagline>.
Tagline or Shibboleth. 2016. Accessed August 10, 2026. https://thesaurus.plus/related/shibboleth/tagline.
Google Ngram Viewer shows how "shibboleth" and "tagline" have occurred on timeline